CLIFF Lin

MARKETING SUPERSTAR

GROWTH ARCHITECT

FUNNEL ENGINEER

BUSINESS GURU

TECH VISIONARY

CLIFF Lin
CLIFF Lin

MARKETING SUPERSTAR

GROWTH ARCHITECT

FUNNEL ENGINEER

BUSINESS GURU

TECH VISIONARY

Marketing Tips
August 12, 2020 Inbound vs Outbound Marketing in the Age of COVID-19

In early 2020, trade shows were canceled and sales teams lost the in-person meetings their pipelines depended on. Buyers moved…

July 3, 2020 Boost Your SEO Strategy with Topic Clustering

Repeating a keyword 20 times on a page no longer gets it ranked. Search engines now reward sites that cover…

June 21, 2020 Mastering Content Hubs and Pillar Pages for Better SEO and User Engagement

A site can have 60 posts about email marketing and still rank poorly if nothing ties them together. Readers land…

May 25, 2020 Finding the Right Words: Navigating Brand Messaging During COVID-19

In March 2020, many brands had emails and ads scheduled weeks ahead, written before the world shut down. A cheerful…